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英語專業論文開題報告范文【1】
一、選題的目的、意義和必要性:
datang teashop is a privately owned tea shop. it established in XX, and is located beside the main road, youyi avenue, in the home world shopping mall. business scope mainly involves selling several kinds of tea and tea-sets. 15 employees are in datang teashop. 5 employees are in charge of management in datang. it attracts a large number of people over twenty-five-year-old persons in the local area.
in the past two years, datang teashop operated steadily. it had a certain client group, and a good prestige. however, with the improvement of living standard, the teashop does not meet the heightened demands of the clients in the local area. people want to purchase middle and high-class tea and tea set with reasonable prices and good quality services.
there were some clients complained that our services fell short of their expectations. in addition, more and more people enjoy tea, tea set and tea culture. and now, more and more people enjoy their leisure time with having a cup of tea. it is a green and healthy method for people to spend the leisure time.
therefore, datang teashop must make an expansion and improvement project to meet the client’s need.
however, datang teashop only occupies an area of 84 square meters now, which is hindering the shop from expanding its services. the management planned to offer a wider range of services but the limited space has constrained the implementation. some clients complained about the insufficient stock and staff, limited sorts of tea, narrow space, and short of service.
in order to solve the problems, datang teashop decided to reform and innovate the service system and handling method, expand the business scope and scale, establish the especial sale form, broaden datang teashop’s prestige, improve the propaganda about “having a cup of tea scientifically”. thereby, datang teashop will attract the client and meet the client’s need,stress the charming of the tea culture and raise the sales volume.
it’s the goal of this expansion project to continue the advantage of datang teashop to meet the market need, and make datang teashop become the challenger in the market competition consistently.
二、研究的重點與過程設計
according to current situation, datang teashop’s sales volume sometimes shows a little decent tendency. furthermore there are several problems hindering the development of datang. this expansion project will research and analysis the recent problems of datang teashop and make a detailed plan to solve problems. it will improve in the aspect of sales space, attendants, equipments, and sales methods.
1. problems analysis
1.1 limit space in the teashop.
1.2 attendants in datang teashop floated quickly.
1.3 insufficient equipment in the shop.
1.3.1 shortage of shelves.
1.3.2 not any net equipment in the shop. and there was not website for datang teashop.
1.3.3 old finance software is in need of updating in time.
1.4 unique method in sale.
2. resolution
if datang teashop goes on selling as usual, it should meet the crisis with decrease of sales volume and floating of customers. according to problems analysis, datang teashop will take following measures to solve the main problems and set forth several improvement plans.
2.1 for limit sales space
rent the nearest shop to expand the sales space. it is about 50 square meters. the last sales area can reach 130 square meters.
2.2 for attendants floating quickly
2.2.1 recruiting 4 new staff with experiences.
2.2.2 combining theory with practice.
2.2.3 salary will be paid out by the results of achievement assessment and knowledge test every month..
2.3 for insufficient equipment
2.3.1 purchase adsl equipment, apply to set up network.
2.3.2 renovate new finance software.
2.4 expand the way of sales.
2.4.1 supplementary sale by promotion activity, mainly sale by selling in the shop.
2.4.2 visit the customer to sell at his house and enterprise, restaurant and hotel, sub district and government office.
2.4.3 sell on line.
三、研究方法
research approach:
for reaching problem analysis, cause analysis, case analysis, customer survey, questionnaire, brainstorming, questionnaire and swot analysis are to be used in the expansion project. they were adopted in analysis customers’ demand, make a new sales plan. and finally do successfully to improve the service and increase the sales volume.
四、預期結果
through practice this expansion project, we hope to reach the following six aims.
1. expand the prestige of datang teashop.
2. establish the unique tea culture of datang teashop.
3. decent the attendants’ floating rate, and improve the attendants’ service level.
4. expand the business space and scope.
5. innovate the equipment, increase the service contents, and exchange the business method.
6. increase the sales volume by 20%.
as a result of this project, datang teashop is expected to make profits 25% higher than before. and we could adjust the project to meet the customer’s demand.
計算機專業開題報告參考范文【2】
"網絡教學的設計與評價研究"開題報告
隨著現代信息技術的迅猛發展,網絡技術在教育中的應用日益廣泛和深入,特別是internet與校園網的接軌,為中小學教育提供了豐富的資源,使網絡教學真正成為現實,同時也為中小學教育開辟了廣闊的前景。
陳至立部長在全國中小學信息技術教育工作會議上指出:“全國實施中小學'校校通'工程,努力實現基礎教育的跨越式發展。”“‘校校通’工程的目標是用5年到xx年時間,加強信息基礎設施和信息資源建設,使全國90%左右獨立建制的中小學校能夠上網,使中小學師生都能共享網上資源,提高中小學的教育教學質量。”“校校通”工程的啟動和發展,給中小學教學帶來革新的機會,為學科教學信息化奠定了物質基礎。
如何有效地利用網上的資源,建構基于網絡的現代教學模式是一個迫切研究的問題,而開展網絡教學模式研究的重要理論基礎之一就是網絡教學的設計與評價。
因此,開展網絡教學的設計與評價的探索與實踐研究有著十分重要的意義。
一、課題研究背景
(一)國內外的研究現狀
1、網絡教學的設計理論與方法的研究缺乏系統性
通過對國內外有關的學術刊物(如《電化教育研究》、《中國電化教育》、《educational technology》等)、教育網站和國際國內有關學術會議(gccce、icce、cbe等)的論文集進行分析,網絡教學的設計研究主要是關于建構主義學習環境的設計和協作學習的設計等方面,缺乏系統的研究。
可以說,網絡教學的設計理論的研究還處于初級階段,還有很多問題需要去研究和探索。
例如,在網絡環境下如何利用網絡資源進行主動學習、利用虛擬情境進行探究學習、利用通訊工具進行協商學習、利用工具進行創造學習的設計以及教師指導性活動的設計等方面,都值得我們去研究。
2、網絡教學的評價研究才剛剛起步
隨著internet應用的普及,網絡教學已成為一種重要的教學手段和教學場所。
然而,與傳統教學相比,網絡教學的質量保證體系卻顯得不夠完善、健全。
如何保證網絡教學的質量,建立一個行之有效的網絡教學評價模型,已成為網絡教學研究的一個重要課題。
時至xx年,教育部批準全國31所高校建立網絡教育學院,但卻沒有制定出如何保證網絡教育質量的相關政策。
美國國家教育政策研究所(the institute for higher education policy)于xx年4月也發表了一份名為"在線教育質量:遠程互聯網教育成功應用的標準"的報告,然而,這些文章(報告)也僅僅是描述性的定義網絡教學的評價指標,而對如何組織評價、如何獲取定量數據、評價數據如何促進教學等方面則很少涉及。
目前,網絡教學的支撐平臺中的學習評價模塊往往只含有測試部分,而缺乏相應的分析與反饋。
(二)課題研究的意義
促進網絡教學的發展,提高網絡教學的質量
由于網絡教學可以實現信息資源共享,在網上組織最優秀的教材和教法,使學習者在網上可以學到最新的知識,因此是教學改革發展的方向。
通過本項目的研究與實踐,使網絡教學更能為學習者提供一個建構主義的學習環境,充分體現學生的首創精神,學生有更多的機會在不同情境下去運用他們所學的知識,而且學生可以根據自身的行動的反饋來形成對客觀事物的認識和解決實際問題的方案,從而提供網絡教學的質量。
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